As an experienced product manager, it is vital to highlight your expertise in marketing and leadership. The following cover letter example demonstrates how product managers can break down their skill sets to sell themselves for a product management position. With a few minor adjustments, you can use the sample below to create your own winning cover letter that will accompany your resume and generate more job interviews.
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You will review the resumes of several candidates, so I wanted to make this process as easy as possible. I dissected the job description and provided an outline that cross-references your requirements in correlation with my skills portfolio:
Product Marketing Initiatives
√ Conduct all phases of product management, from the initial market analysis and product planning stages to financial logistics, marketing, and distribution
Identifying Market Opportunities
√ Research and target new accounts along with a track record of closing seven-figure contracts, as well as, introduce and identify new products and oversee product launches
Training & Support Management
√ Direct training functions and focus on providing top-quality customer service and account maintenance that has resulted in countless awards and commendations
Customer Needs Assessment
√ Integrate and network with key business players with large Fortune 500/1000 accounts that include initial account contact with subsequent follow-up and solution-selling presentations
Let’s discuss this position, along with your interface needs that are required for your business. Call me at (XXX) XXX-XXXX to schedule a meeting. I look forward to speaking with you.